Campaign Management
with LynxUp
An end-to-end AI marketing platform that lets real-estate teams plan, create, schedule, and publish campaigns across Facebook, Instagram, and TikTok — without an agency.
Ms. Lina — Marketing Manager
Real Estate Brokerage Firm, Dubai
Managing campaigns for multiple housing, apartment, and commercial projects — with no dedicated agency and limited internal support. She needed a smarter way.
The challenges she faced before LynxUp
Agency Route
Too expensive and too slow for project-level control
Internal Team
Little to no measurable campaign results
Online Tool A
Expensive subscription with limited justification
Online Tool B
Affordable but unreliable accuracy and outputs
Step-by-step workflow
How Ms. Lina runs her campaigns
Starting in Co-Pilot Mode, she retained full control while LynxUp automated the heavy lifting across every project.
Set up projects & audiences
Created separate project workspaces for each property. Planned audience-specific campaigns: brand awareness for retirees, investor campaigns, and buyer-focused geo-targeted promotions with discount offers.
Generate content with AI tools
Used LynxUp’s built-in AI to create project-specific posts, images, and videos. Uploaded existing brand assets — logos, copy, social media links, and imagery — for personalisation.
Optimise per platform
Ensured each platform (Facebook, Instagram, TikTok) received uniquely tailored content. Added website URLs per project for accurate tracking and attribution.
Schedule & automate posting
Defined a publishing schedule and activated automated posting through the LynxUp portal. Once approved, campaigns went live without manual intervention.
Under the hood
How the LynxUp AI Engine works
Built on a Mixture of Experts (MoE) architecture — a team of AI specialists collaborating to deliver precise, high-quality marketing outputs.
Intent understanding
LLMs parse the brief and understand campaign objectives before any output is generated.
Brand extraction
Automatically extracts themes, logos, and color palettes from uploaded assets to stay on-brand.
Recommendation engine
Acts as a virtual marketing consultant, generating multiple concept options for you to choose from.
Adaptive learning
Learns from what you like and dislike over time, continuously improving with each interaction.
What you receive
Final output delivered
After deep analysis, LynxUp produces everything needed to launch and scale a campaign — ready to review, edit, and publish.
Campaign concepts
Multiple creative directions per project, with explanations of what works and why.
Creative assets
Content, images, and videos based on your selected concept — editable in Canva.
Auto-scheduling
Automated cross-platform posting according to your defined schedule.
The outcome for Ms. Lina
After one month on Co-Pilot Mode, she upgraded to Auto-Pilot and an annual subscription.
All major real estate projects managed in a single, organised platform
Unique, platform-optimised content published automatically across Facebook, Instagram & TikTok
Moved to fully autonomous Auto-Pilot Mode — campaigns run without manual input
Agency costs eliminated while maintaining full strategic control